News and Blog

Immersive technology, AI and industry. News from the XR world and Techstar’s take: what it changes for training, operations and healthcare.

· Virtual Reality

Netflix accelerates its gaming strategy with the acquisition of Ready Player Me

Netflix takes another step in its gaming expansion by acquiring Ready Player Me, a startup specializing in digital avatars that work across games and applications.

Read the article

· Virtual Assistance · Virtual Reality

Galaxy XR: the Android XR headset that makes extended reality accessible to everyone

Samsung and partners have launched Galaxy XR as the first headset based on Android XR, the operating system designed specifically for extended reality. It is more than a hardware evolution: it opens the way to XR built for daily, productive and professional use — not just gaming or isolated experiences.

Read the article

· Virtual Reality

Saudi Arabia invests a billion in XR: a strong signal for the immersive future

Saudi Arabia’s Public Investment Fund has announced a $1 billion investment in a financially struggling XR company. Despite the lack of profits and heavy debt, the company had already raised over $200 million in recent months, confirming growing interest in immersive technologies with high strategic potential.

Read the article

· Augmented Reality

Meta opens its smart glasses to developers: new opportunities for wearable AI

Meta has announced that its smart glasses will finally be able to host third-party apps based on artificial intelligence. A change that turns the glasses from a simple accessory into an open platform, able to integrate visual recognition, voice commands and real-time AI assistance.

Read the article

· Augmented Reality

Augmented reality is no longer a fad: the real ROI in manufacturing, beyond the hype

Augmented reality is no longer a lab technology: in manufacturing it is proving its concrete value. Companies adopting AR solutions report higher efficiency, fewer errors and shorter training times. These are not futuristic promises, but measurable benefits that can directly affect productivity.

Read the article

· Virtual Reality

VR in the operating room: how immersion improves the patient experience

The use of virtual reality in healthcare is entering a phase of concrete application. A recent procedure at the Molinette hospital in Turin shows it: during a prostate operation, the patient was given a VR system that immersed them in a Caribbean setting, helping to reduce anxiety and stress and making the surgical experience calmer.

Read the article

· Augmented Reality

Augmented Reality in manufacturing: 2025 marks the shift to maturity

Augmented reality is becoming a strategic tool for manufacturing. In 2025 it is no longer an experimental technology but a concrete solution that improves speed, precision and quality in everyday operations.

Read the article